Experiential Retail: PI Apparel Spotlight

Now is the time for forward-thinking retailers to win consumers’ hearts and loyalty, once again, as we readapt to this post-COVID era.  Together, we have an opportunity to reinvent the customer shopping experience and rely on data more than ever to ensure a seamless purchase experience for consumers and for store associates. In this spotlight presentation, join Brittany Coleman, Sunrise Technologies’ Industry Account Manager, and Sheila Bothwell, Retail & Consumer Goods Industry Leader, US Corporate Business at Microsoft, for a discussion on the power and limitations of data. Together they will share insights on how to meaningfully differentiate your customer shopping experience, by reviewing:

  • Mapping the customer journey and path to purchase in a cookie-less world
  • Delivering a data-driven personalized customer experience across channels
  • Empowering Store Associates by providing a balance of relationship management and clienteling
  • Leveraging backend data to deliver a seamless, front-end experience

Start Your Journey with Sunrise Today!

Whether you’re exploring your options for new business platforms, or ready to get started, we are trusted business partners for some of the world’s most well-known brands. With over 25 years of experience with the Microsoft stack, we can help you understand all the capabilities Microsoft has to offer.